Tamer Karadağlı, one of Turkey's most famous actors, known to audiences as Haluk, the stone-hearted man, has grown tired of being typecast in the same role throughout his career. While looking to play something different, he receives an offer from producer Birol Güven for a new TV series. Karadağlı accepts the role to prove to everyone that he can play any kind of character. Meanwhile, due to his uncontrollable womanizing in his personal life, he has drifted apart from his family; his ex-wife Arzu Balkan cannot tolerate the tabloid headlines. Amidst all this chaos, Tamer Karadağlı seeks ways to change and prove himself both to the industry and his family.